Bachelor of Media Studies

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Bachelor of Media Studies

Bachelor of Media Studies

The Bachelors degree in Media Studies offered by Kinnaird Media School is a highly rigorous and wide-ranging program for those students who are confident in their ability to become a successful part of the media industry. Our program is highly practice-oriented, providing hands-on training to our students in the areas of their interest.  It offers solid foundations in all aspects of the media, as we unravel the world of the media from the general to the specific, from the theoretical to the practical, with research work and special projects; all with the aim to put our students at the top of the media scene once they step out in the real world.

Admission Requirments

Qualifications:

FA/F.Sc with minimum 60% marks OR A-level in three main subjects (no subsidiary) with minimum Grade B (60%) with Equivalence Certificate OR Grade 12 with minimum Grade B (60%) with Equivalence Certificate.

Degree Requirments

To receive Bachelor of Media Studies degree, a student must complete a total of 130 credit hours with a minimum CGPA of 2.50.

Road Map

Semester 1
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Introduction to Mass Communication 3
2 Core English – I 3
3 Core Introduction to Computers 3
4 General General – I 3
5 General General – II 3
6 General General – III 3
Total 18
Semester 2
Sr. No. Course Type Course Title Cr. Hrs.
1 Major News Reporting & Editing – I 3
2 Major Print Media 3
3 Core English – II 3
4 Core Pakistan Studies 2
5 Core Islamic Studies / Core Ethics 2
6 General General – IV 3
Total 16
Semester 3
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Social Media 3
2 Major Media Culture & Society 3
3 Major Electronic Media 3
4 Core English – III 3
5 Core Mathematics 3
6 General General – V 3
Total 18
Semester 4
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Media Management & Marketing 3
2 Major Public Relations & Advertising 3
3 Major Communication Theories – I 3
4 Major Entertainment Education 3
5 General General – VI 3
6 General General – VII 3
Total 18
Semester 5
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Communication Theories – II 3
2 Major Media Law & Ethics 3
3 Major Graphic Design 3
4 Major Digital Photography 3
5 General General – VIII 3
6 General General – IX 3
Total 18
Semester 6
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Research Methodology 3
2 Major Global Communication 3
3 Major Online Journalism 3
4 Major Development Communication 3
5 Major Advertising 3
6 General General – X 3
Total 18
Semester 7
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Data Analysis & Report Writing 3
2 Major Specialization Course I 3
3 Major Specialization Course II 3
4 Major Specialization Course III 3
Total 12
Semester 8
Sr. No. Course Type Course Title Cr. Hrs.
1 Major Specialization Course IV 3
2 Major Internship 3
3 Major Research Report 6
Total 12
Category Credit Hours
Core 19
Major 81
General 30
Total 130
Specialization NameCourse NameCredit Hours
Electronic MediaTV Production Skills3
Radio Production3
Animation & Motion Graphics3
Video Production3
Print MediaSub – Editing & Page Designing3
Editorial Column Feature Writing3
Interpretative Reporting3
Magazine Production3

Active Citizenship Program

Active Citizenship program offered by Kinnaird College in collaboration with British Council and HEC is a social leadership training program that promotes intercultural dialogue and community-led social development. It is a mandatory requirement for the completion of underGraduate degree and based on two semesters. All students will study the theoretical portion through different activities starting in their 3rd semester. They will plan their social action projects in 4th semester and implement it in the field.